Table Of Content
A white paper should be long enough to cover the concept or problem at hand. Not only will this draw readers’ eyes to the quotes, but it also gives your page design more visual variation. Company white paper examples like this one use a bright orange font to help their featured quotes stand out. Pictograms are also a creative and effective way to visualize statistical data. Take a look at how pictograms are used in technology white paper examples like the below.
Make your page numbers stand out so your white paper is easy to scan
While it may not be the most dynamic of our examples, they use branding that carries through at the top and bottom of every page to keep things consistent. These examples from various industries showcase the diverse possibilities of the format. Let’s take a look at some good practices and tips to create an efficient white paper. You might not be able to write and finalize a white paper in one day but you can surely have a first draft.
IC Design White Paper (3): Contributions from Taiwan's IC design sector to Taiwan - DIGITIMES
IC Design White Paper ( : Contributions from Taiwan's IC design sector to Taiwan.
Posted: Mon, 20 Mar 2023 07:00:00 GMT [source]
Solutions
This whitepaper is organized into a list of points about a certain issue. It can also be used to present the key highlights of a new product or service in a format that’s easy to digest. The best content marketing conferences offer the chance to learn more about the industry and provide networking opportunities with... To improve brand recognition, you need to have consistent branding across all marketing collateral. This not only helps your marketing efforts but also helps you maintain consistency in your internal and external comms.
Make your white paper enticing and visually appealing
You can manually create a brand kit in Visme, so you or anyone on your team can access it. Present insightful solutions like a real expert, build your brand, and become a thought leader. Venngage lets anyone create a white paper for free, without any design experience.
It’s the history of the problem, where it stems from, and how it affects different people and businesses. For example, using this red for data widgets and page titles helps to grab attention where it's most important. Again, keep color psychology in mind to determine what the best accent color for your white paper design would be. Don’t forget that color psychology can also sway your audience when creating your white paper.
Create reports, proposals, ebooks and more
Both look energized and engaged, indicating that this business white paper will offer valuable insight to companies looking to invigorate their employees. The two men on the cover could easily be a manager speaking with one of his team members. Next, determine your target audience and define your editorial approach.
Design White Paper Online
Check out our awesome tech white paper templates to get your creative juices flowing. A white paper is meant to inform in a manner that helps to persuade the reader towards the writer’s perspective. This real estate white paper template comes with a bold design that provides layouts for the architecture of stunning buildings. Use this template as is, or feel free to fully customize it to fit your needs. Feel free to add additional pages or elements to complete your real estate white paper. Stick with blue if you're talking about a topic that needs your audience to trust you.
White Paper Design Tips & Best Practices
Here’s where you provide background information about the problem you’re discussing. White papers are authoritative in nature, so people expect them to come with meaningful data from credible sources. Make sure you research your audience and your topic well to know how much data you need to make your case.
What is the Difference Between a White Paper and a Report?
The title is clear and concise, and makes a promise with the subtitle. There is room for improvement for the cleverness aspect in this title, but it’s not necessary in some cases. You won’t always have a title that can be designed like the example above. Your title might be something like “The Army’s Framework for Character Development”.
Adjust the white paper layout to match your content and needs before distributing to your audience. This template is explicitly for digital marketing professionals or marketing brands. Whether they are covering B2B or B2C audiences, this template can help you reach your white paper marketing goals. The template design is focused on visuals with a bright accent color to highlight any important features, fonts or items.
Here, you can see a large infographic showing an element of a cash flow best practice. Adding white space (or negative space) can help ensure your design isn’t too cluttered. Just so you know, some of our templates are free to use and some require a small monthly fee. Sign up is always free, as is access to Venngage’s online drag-and-drop editor. Well, you can include the problem statement in the intro — intros explain what a white paper is about. This section is the perfect place to make a case for your white paper.
It might be anything from lead generation, to customer nurturing, to sales support. Either way, having a clear goal from the beginning will keep you on track. The old methods no longer work (Flash died with the widespread adoption of mobile devices). However, today's marketers are less willing to invest in design and development staff and have little time to spare for content creation. Business prospects will likely ask for more details on products and services – which you can efficiently deliver through a white paper.
You might get a different answer to the above question depending on whom you ask. For example, in financial services or government a white paper is typically an extensive policy document that can reach up to 100 pages. We’ve picked out a few of our favorite templates, but before we get to those, let’s back up and examine what makes a good white paper in greater detail. The future of work and how technology will shape it in the years to come is explored in this Cornell white paper.
Make changes, share feedback, and leave comments on projects in Venngage to streamline communication. Venngage has customizable templates for a wide range of industries. Serve up marketing solutions, health and wellness solutions, cyber-security solutions, policy solutions and more.
No comments:
Post a Comment